Read this profile in The Commercial Appeal of Bill Carrier III, owner and director of photography for API Photographers, a company, the story says, that "... is part of a new movement (spearheaded by the Memphis & Shelby County Film and Television Commission's Linn Sitler and MemphisED) to keep the corporate filming industry local."
Carrier's long-time commitment to the photography and film business — his father founded API in 1947 — is reflected by his many projects and involvement. He is also a long-time board member of the Memphis & Shelby County Film and Television Commission, which, the story says, "has begun a campaign called 'Hire Local, Shoot Local.' " A DVD produced for the campaign by Iddo Patt's Memphis-based Modern Production Concepts markets participating production companies to local corporations and advertising agencies.
Linn Sitler, Memphis & Shelby County Film Commissioner, is quoted in the story saying, "I know of at least one nationally based Memphis corporation which uses an out-of-state advertising agency for its national commercials. Their decision-makers are already tied into other non-local production companies. It's an awareness issue which needs to be addressed with some Memphis corporations and even some Memphis advertising agencies."
Along with Sitler and fellow "Hire Local, Shoot Local" Committee members/Film Commission board members Andy Dean (Dean Film and Video), Calvin Miller (Calvin Miller Videos), and Ike Singleton (Spotlight Productions), Carrier sees the "Hire Local, Shoot Local" effort focused initially on corporate video production. He said, "There's still a lot of business in the state of Tennessee, so if you get in to the right person you might be able to bring some of that home."